When you think of family bonding, what comes to mind? Sunday lunch? Videoke? Group chats full of forwarded memes?
What if we told you that investing—yes, the stock market—could be part of that tradition?
For many Filipino families, money is often a sensitive or a serious topic. But times are changing. Investing is no longer exclusive to the rich, and it’s never been easier to get started with just your phone and a reliable investment partner. So why not bring your family along for the ride?
Here’s how you can turn investing into a shared family journey, whether you’re talking to your parents or raising financially savvy kids.
1. Start with Stories, Not Stock Charts
Let’s face it—terms like P/E ratio or dividend yield can be intimidating. But you don’t need to sound like a financial analyst to get your family interested.
Instead, try saying, “Alam mo ‘yung Jollibee na lagi nating kinakainan? Pwede palang maging part-owner sa pamamagitan ng stocks!”
That’s how you connect investing to real life. Use everyday experiences to spark curiosity. People learn better when they can relate.
2. Keep It Simple, Keep It Visual
Some of our parents grew up believing that the only “safe” place for money is the bank. So be patient. Show them how you use investing apps like MyTrade PH, walk them through your process, and explain how even small amounts can grow over time.
If they love numbers, show them your earnings.
If they love security, explain how long-term investing spreads risk.
Make it less about “convincing” and more about sharing.
3. Make It a Game
Got younger siblings or kids of your own? Turn investing into a game! Ask them, “If you could own a piece of any company, what would it be?”
Let them pick something familiar—maybe their favorite fast-food chain or tech brand—then track the stock price together every week. Celebrate small gains and talk about the dips too.
You’re not just teaching investing—you’re nurturing patience, decision-making, and financial curiosity.
To make it more meaningful, consider opening an ITF (In-Trust-For) account with MyTrade PH. It’s a great way to invest on behalf of a minor while keeping the account under your supervision. An ITF account allows you to grow their funds early, give them hands-on exposure to the market, and prepare them for a more financially empowered future. You invest today, they benefit tomorrow.
Because investing is not just about growing money—it is about growing mindsets.
4. Celebrate Investing Wins as a Family
Got your first dividend? Your stock price went up? Share the good news!
“Ma, dahil sa investment ko, libre na ‘yung lunch natin today!”
“Anak, yung pinili mong company? Umangat na!”
Even small wins feel big when they are celebrated together. It reinforces the idea that investing is not just about money—it is also about building a better future together.
5. It’s About Progress, Not Perfection
Your goal isn’t to make your parents into day traders or your kids into Wall Street analysts.
It’s to introduce them to the idea that their money can grow. That they have options beyond just saving. That investing is not just for the elite—but for every Juan who dreams of a better tomorrow.
In a Nutshell…
Investing as a family doesn’t require big capital—just big intentions. A little curiosity. A little time. So the next time you gather for a meal or have a heart-to-heart, throw in a simple, “Tara, invest na tayo,” until it becomes a habit. Your future selves will thank you for it.
